Eligible businesses must be from historically under-resourced communities—such as Black, Hispanic, Indigenous, rural, and immigrant communities—while anyone facing systemic barriers to economic opportunities, regardless of race, is welcome to apply. For-profit, non-profit, and unregistered entities based in the United States are eligible to apply. Proof of citizenship is not required, but the business must be based in and primarily operate within the United States. Additionally, the business must have made less than $750,000 in gross profit or received less than $750,000 in total funding from venture capital, investors, or grants.

Applying means you’re committed to building a future where financial and economic equity are the norm, not the exception. We’ve yet to experience an America without extreme inequality — but that changes with bold visionaries like you. Your dedication to creating solutions uplifts not just you, but your entire community. Together, we can drive lasting change—at scale, for generations to come.

No, you do not have to be a registered business to apply. We welcome applications from various types of businesses, including sole proprietorships, partnerships, and non-registered entities, as long as they meet the eligibility criteria and demonstrate a clear mission to drive impact in their community.

Yes, you can apply for more than one business, but each must be a distinct entity offering different products or services. All businesses must meet the eligibility criteria, and each requires a separate, complete application.

This is a non-dilutive grant, so you don’t have to give up any equity in your business. The funds should go toward business expenses—things like operations, marketing, research, product development, staffing, equipment, etc.

No, attending a business coaching session is not mandatory, but it’s encouraged. Business coaching is not a requirement to receive any grant funds. The 1-hour session must be completed within 6 months of selection.